Steri Stumpie 1 Litre Launch

This is how we promoted the launch of the new 1 litre Steri Stumpie. A number of bloggers and friends of the brand were contacted and invited to an “exclusive” launch party. And then we turned up with this giant shipping crate…

Steri Stumpie 1 litre launch party

Steri Stumpie 1 litre launch party (in a box)

We’ve just hit the road with a rather un-traditional launch party for Steri Stumpie who are bring out a (long asked for) 1 Litre bottle. It arrives in what looks like a shipping crate and transforms into a launch party for one on opening (in one of three themes including beach, space and disco). It’s being delivered to bloggers and other friends of Steri over the next few days.

Steri Stumpie 1 litre launch party

Capitec Swapping Mall

A case study on the work we did last year for Capitec Bank with our friends in Atmosphere, Switch, Punk (then called Mnemonic) and Hammer. One of the things we were most proud of doing in 2011.

Dispatches from SXSW part 2

Dispatches from SXSW part 2

Some people see SXSW as the place to spot the next big thing in social media (Twitter and Foursquare both used it as launch pad into the mainstream) however the real value for me is in the cross-pollination of ideas that happen. The event attracts not only tech and social geeks but also music, film, foodie, marketing and fashion geeks (and yes if you’re not a geek before you arrive you officially are one when you leave).

Dispatches from SXSW part 1

Dispatches from SXSW part 1

It’s a damp start to SXSW in Austin, Texas. After about 28 hours travel (via London and Houston) I hit the convention centre early yesterday. As expected it’s pretty much the centre of geekdom on earth.

Here are 10 things I picked up from Day 1:

More on Facebook Brand Pages

This is well worth a watch to give an overview of how to use the new Facebook Brand Pages.

Certainly something we’re excited about as it opens up alot of creative space to play with.