Hello, Marike. What is it that you do?
I’m an Account Executive.
So, what does that actually mean?
Well, Society has different Client Service teams, each with Account Directors, Managers and Executives. An Account Executive is a bit of a Jack of all trades and reports to an Account Manager. I mainly function as an interface between Society and our clients. My day can be filled with anything from replying to a mountain of emails, writing monthly reports to liaising with strategists and writing briefs.
What kind of qualities should an Account Executive possess?
I would say interpersonal skills, patience and very good time-management. My work involves managing other people’s expectations. When a client phones to tell me they need something urgently, I manage the schedules of everyone involved in a campaign on our side with a smile. You need to reassure your client with enthusiasm that their desired outcomes will be reached.
How would you describe Society?
We are able to turn around work in a couple of hours, that might take others a week. When I started working here, I helped on a Burger King social media campaign. It was an awesome sight; seeing everything that goes into a short campaign and the processes that turn an idea into a final product, a bunch of creative and driven people and how they act under pressure. I remember thinking to myself “Wow, I want to work here, these people get sh*t DONE”.